Skincare, the european way.
Founder & Lead Esthetician
Samantha Fay is the founder of Skin by Fay, a European-inspired skincare studio rooted in traditional technique, thoughtful customization, and a results-driven approach to skin health. Looking beyond the surface, Samantha considers lifestyle, diet, and overall skin function when creating a treatment plan, pairing time-honored European methods with carefully selected professional-grade formulations.
A licensed cosmetologist since 2009, Samantha’s career in skincare began with her own experience with hormonal acne. After moving to Miami, she expanded her education through advanced, medically based training influenced by Russian and European skincare practices. She later spent seven years with Bliss Spa in New York and Miami, refining her craft in luxury hospitality before founding Skin by Fay in 2020.
Samantha is also a Regional Trainer in New Jersey for YUMI™ Lashes USA, the French beauty brand known for its keratin lash lift and brow lamination systems. Her approach across both skincare and beauty remains the same: exceptional technique, intentional products, and treatments tailored to the individual.
At Skin by Fay, there is no one-size-fits-all facial. Every treatment is considered, personalized, and designed with one goal in mind: healthier, more beautiful skin.
Associate Esthetician
Mariel is a licensed esthetician and professional makeup artist with five years of experience in the beauty industry. Passionate about skin, brows, and lashes, she brings a thoughtful and detail-oriented approach to every treatment.
Trained in the Skin by Fay method, Mariel specializes in European-style customized facials with thorough extractions, facial massage, and results-driven skincare. Known for her gentle touch and calming presence, she creates treatments that are both effective and deeply relaxing.
Facials
Lashes & Brows
ADVANCED FACIAL Treatments
"Glass Skin" Chemical Peel Facial | 60 min
Reveal a radiant complexion with our #1 "Glass Skin" Chemical Peel Facial. This treatment revitalizes your skin by gently eliminating dead skin cells, hyperpigmentation, clogged pores, reducing fine lines and wrinkles. Say goodbye to dullness and hello to a revitalized glow!
Megan Castillo
Amazing customer service, so professional! Samantha understands skincare isn’t one size fits all. Every facial is customized to fit your skin’s needs. You get a relaxing experience in a clean, safe setting with great results and she’s always open to provide tips and product recommendations to maintain the results.
Tamanna Desai
Seriously the best facials I have ever gotten! She is amazing and so knowledgeable. Truly the best in the business. I will definitely become a regular customer.
Anthony De Iudicibus
Went in not knowing what to expect being that it was basically my first ever facial and not only was Samantha knowledgeable about the process and different skin types but made things comfortable and smooth. Very professional, but still down to earth and able to have a conversation. Skin looks and feels great. Looking forward to my next appointment.
Jubrine Alva
Truly amazing work! Samantha is not only kind, she has the magic touch. My skin feels and looks 100 times better. Less irritation & more shine. My eyebrows are now BROWS! They have never been this full & beautiful. Thank you so much for the transformation.
